Blogs

SERPs are responses that a user receives after putting in an online search query. With businesses vying to acquire the top position on SERPs, competitive measures have to be adopted for better ranking. Read on to know more! What are SERPs? A Search Engine Result Page or SERP is essentially a webpage that is displayed […]

1.   Ranking ability: The first thing everyone knows about is the connections that help to rank you. They allow you to put yourself in many, many ways. You can get ranks higher. More keywords can be targeted but most importantly, you can attack more successful keywords. If we’re trying to see if we can rate a keyword, just search it, check the Page Authority, which is a very similar metric, of all the top-ranked sites, see what your Page Authority is for your top-ranked keywords, and you might have a pretty good idea if you can rank […]

When we welcome a new year, digital marketers need to be on the lookout for patterns that will shape this industry for the next 366 days. For its part, 2019 saw some exciting developments such as the growth of chatbots on websites, as well as rich lead profiling and AI becoming a reality. No doubt […]

Social media is increasingly becoming one of the most important aspects of digital marketing, offering incredible benefits that help reach millions of customers worldwide. And if you don’t use this lucrative source, you’re missing out on an amazing marketing opportunity because it makes spreading the word about your product and mission fast. Here is your […]

Traditional marketing does not allow for direct customer interaction, while digital marketing provides a higher level of engagement and interaction. Whether it’s through comments on social media or email messages, your target audience is instantly connected to you via various digital marketing channels. Benefits of Traditional Marketing: You can easily reach your target local audience. […]